Business Analyst

About this role

About the role: - Analyze business data and market trends to identify opportunities for growth and improvement - Support the development and optimization of digital marketing strategies using data-driven insights - Collaborate with cross-functional teams to evaluate performance metrics and recommend actionable solutions - Prepare reports and documentation that translate complex findings into clear business recommendations What you'll work on: - Building and maintaining Excel models to track, analyze and visualize business performance indicators - Conducting market research and competitive analysis to inform strategic decisions - Working with SEO and paid media channels if you have exposure to these areas - Documenting processes and insights to support ongoing optimization efforts What we're looking for: - Bachelor's degree or above in Science or Engineering - Expertise in Excel (this is essential) - Strong analytical mindset and ability to interpret data patterns - Excellent written and verbal English communication - A proactive approach to working with others and sharing ideas - Self-motivated learner eager to develop skills in digital marketing - Knowledge of HTML and JavaScript is valued - Experience with SEO or paid media is helpful, though not required Good to know: - This is an internship opportunity open to freshers - You should demonstrate curiosity and willingness to both learn new concepts and challenge existing assumptions - Success in this role requires strong collaboration and the ability to communicate findings clearly to non-technical stakeholders